5 Reasons to Use Facebook Ads

If you're looking for a quick and highly effective way to reach a massive audience, then Facebook advertising is an excellent option. Read on and we'll look at five of the biggest reasons for this and why you should consider it for your business. 1. It's PPC PPC means 'Pay Per Click' and is also the format of another very popular advertising network: Google AdWords. The appeal of PPC is that you don't pay anything if your ad isn't effective....

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5 Killer Ways to OWN Your Social Media Presence

Social Media can be a valuable tool for your business. Social Media can be used in hundreds of different ways. I want to share with you the top 5 ways to use and kickass in social media. The key with all social media is to engage with your audience, period, here are a few ways to do just that!  1) Engagement: a year ago I wrote an entire post on rocking your social media with engagement. This is still the...

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Reputation Management with Social Media

Social Media has a number of uses and purposes, one of the uses is Reputation Management. Conversations about you and your business are occurring on Social Media (all platforms) whether you are on those platforms or not. Use your Social Media profiles to get involved in the conversation. Use it to manage the negativity and promote the positive. If you don't have a Social Media profile for Facebook, Twitter and LinkedIn, what the hell are you waiting for?!?! It is...

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How to Use Social Media for Sharing

Social Media is different for everyone. Friends, Businesses, Family, and Politicians all use social media differently. But the one thing that makes all of our social media the same is the "sharing" aspect.Friends share a status/funny stuff, businesses share information, families shares pictures, and politicians promote their views.  This post comes from conversations I have had with my mom. It's important that everyone understands the way to share information across social media.  It doesn't matter how many friends/followers/fans you have,...

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Engagement – The Way to Rock Social Media

As a Marketing professional for many years and being around since the start of Social Media, I have learned a few things, I have seen a few things, and I have made my own errors. One of the many errors I myself have been guilty of and see from my clients is the use of Social Media. There are a number of various Social Media platforms that companies and individuals are using to build business, stay in touch with family...

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